The Best Free Keyword Research Tools for Local SEO
Local SEO is a marketing strategy that involves consistently monitoring your results. Then deploying tactics that will help you rank higher for terms that help you get more customers. Remember, it's a competition. Every year, we see more companies using ...
Should My Business Use a Local SEO Service?
I know. I know. This article is on a website that provides Local SEO services, so you think that I'm just going to promote our service. Well, you are right of course. But don't stop reading. I also will give ...
If You Haven’t Optimized Google Ad Landing Pages, You are Losing Customers
Local businesses need to build a strong online presence if they want to attract customers. At a basic level, this means optimizing organic search, reviews and business listings. One of the secondary, but equally important strategies is landing page optimization ...
How Does Google Rank Local Businesses in 2022 and Beyond?
Over the past 5 years, the ranking of your local business in Google has changed dramatically. I'll go over a quick history and then cover the major search ranking factors. I'll also explain why optimization is actually a continuous process. ...
Generating More Leads from Google My Business
Google My Business (GMB) is one of the most underrated and underutilized assets for any local company. It was launched in 2014 part of the Google Pigeon algorithm update. It was built to separate local business search from national or ...
How Local Online Business Listings Impact Your Company
Local business listings provide essential information for your local business that help customers find your company online. Here’s what you need to know: Accurate Data: NAP+W This is the acronym that includes the key information that is displayed in a ...
Better Reports for Website Traffic, Phone Calls and Leads for Local Businesses
We work with a lot of local businesses. Most of them do not track the online behavior of their online customers. There is a lot of data out there and one of the issues is knowing how to acquire, view ...
Local Presence Management Explained
Local presence management is a marketing concept that employs multiple systems and strategies to improve, monitor and maintain a geographically targeted business presence online. The concept was coined as early as 2017 but has since evolved into a formal discipline ...
How Do Search Engines Rank Websites?
Updated 3-25-2019 Every search engine uses a different formula, which is why the results will be different between Google, Yahoo, Bing, Ask.com and other search engines. These formulas, known as algorithms, are constantly changing as the search engines strive to ...