Posted by Adam Singer on Apr 5, 2010 in Latest News | Comments Off
Sponsored posts have been a hot topic in the blogosphere and among marketers the last few years.
What exactly is a sponsored post? The simple answer is: a company pays a blogger cash to blog about their product or service. This is different than an advertorial since the blogger is paid cash to write the content as opposed to the sponsor creating the message.
An entire cottage industry of...
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Posted by Adam Singer on Mar 25, 2010 in Latest News | Comments Off
At Online Marketing Blog, content marketing is frequently a hot topic. And with good reason: it’s a vital skill for marketers. Not only do we at TopRank Online Marketing see great results implementing content marketing for clients, but the industry as a whole sees it as a clear trend. Consider the following stats:
6 in 10 marketers plan to spend more on content marketing in...
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Posted by Adam Singer on Mar 24, 2010 in Latest News | Comments Off
TopRank Online Marketing has been working with PRWeb providing SEO consulting services starting in 2008. PRWeb was founded in 1997 to help small businesses and communications professionals leverage the web to share their news directly with the public. As part of this process PRWeb lead the way for the “direct-to-consumer” press release, enabling companies to communicate their news directly...
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Posted by Adam Singer on Mar 23, 2010 in Latest News | Comments Off
Links are the lifeblood of the web. Without fresh links, your website has no authority in the engines or consistent referral traffic.
Some companies and individuals appear to attract links without really trying. Others struggle and never break through to the point of building links at increasing velocity.
We’ve shared plenty of linkbuilding tactics at Online Marketing Blog, and it’s an...
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Posted by Adam Singer on Mar 17, 2010 in Latest News | Comments Off
Last week, I was in Las Vegas for the LeadingRE annual conference and marketing technology event speaking on social media and SEO strategies for real estate professionals. It’s always interesting to see where different verticals are at with their willingness to embrace social channels, and I’m pleased to report the top realtors globally are already engaging, or at the least starting ...
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